Micchelli Ltd.

Micchelli Ltd is the consumer products division of a privately held US company. We are located in Sunnyvale, California; part of the greater San Francisco Bay area at the heart of Silicon Valley.

Focus:
Our primary focus is on the wholesale and retail distribution of consumer goods including, but not limited to; foodstuffs, scents and spices, lotions, toys and personal care items!

Channels:
We distribute products via both wholesale, and direct to consumer, retail channels under various trade names; suitable to each product market. We also use web-based channels in order to measure and develop product interest. Our final customers are highly informed consumers who demand the finest quality and value in creative and unique products that improve their happiness, well being, and quality of life.

Our Mission:
It is our mission to search the world to deliver high value products that meet the refined tastes of our demanding and savvy consumer base.