HOTPREMIUM Ltd. has been started-up three years ago by ZBI S.A., a Yorgos Zannias co. YZ is the President of BBDO Group, Greece (a subsidiary of the Int'l Advertising network BBDO WORLDWIDE INC.) with an annual turnover of $120mio. Hotpremium had been headed by Renata Papadopoulou, untill Sept. 2002. Since then, the company has been re-engineered and moved into new offices. Most of Hotpremium's supplies have been from China, for clients like Nestle, A. Rizzoli and other local marketers, media and advertisers.

Hotpremium is importing and marketing premiums and promotional items of low-budget.